Part 1. Inspiration & push

I’ve noticed about myself that I get fired up by ideas and just go build — without long research, without knowing how it’s done, without deep technical knowledge, without the full picture. If the end state is roughly clear and I can visualize the result, the path is open. That’s how the new blog project happened too. I thought: why not?

The last straw for my full-on inspiration was an interview with OpenClaw author Peter Steinberger.

The moment that inspiration hit, I realized I’d wanted my own blog for a very long time. In the first marketing books I read, they dissected cases like that.

So I thought — why not finally fulfill an old dream and make a blog?

Part 2. The project loop

I remember some woman’s blog about moving to a ranch in America — lively, fun storytelling. They threw around insane traffic numbers for that site. I probably couldn’t find it on purpose now; maybe I never even visited. But the precedent! Not a social network, not an X account. A site. Your own site with your own audience.

I’ve always wanted to run my own blog — cool enough that everyone visits and goes “Wow!” — where I’d post pretty announcements, news, all that stuff.

Maybe a standalone blog feels like a relic. But inspired again, I couldn’t resist another spin through the loop:

→ come up with an idea
→ pick a domain
→ pick a theme
→ write the first post
→ see the result
→ share

So — sharing! Never happened before — now it has. My own blog. If you’d told me ten years ago, I’d have laughed. Like, come on — you only started a blog in twenty-twenty-six?!

sergpo.tech

P.S. I know, I know — one of the core blog features is “Subscribe.” I built that too.) So subscribe.) So nerve-wracking))

Part 3. Hugo and GitHub Pages for the blog

Technical bits and more. Interesting parts.

The blog runs on Hugo — an open-source static site generator written in Go.

The repo is on GitHub with articles as .md files. Hosting is GitHub Pages — so GitHub is the backend.

Email collection via mailerlite.com — they give 12k emails per month. So subscribe — you might get a letter from me.

Part 4. Agent envy and self-governance

One more thing.

This might be the world’s first act of envy toward agents — after watching OpenClaw and others, I noticed they have baseline docs like soul and memory. I didn’t. That nudge got me to write them. Check the header.

Another perk of your own blog: it’s a resource you control, in a sense. With how unstable things feel, having your own platform keeps getting more sensible and interesting.